This past Thursday night, amid swirling speculation regarding the Brown University gunman, CNN’s Kaitlan Collins used social media, highlighting the uncertainty and guiding the public to her network’s 9pm newscast.
Even though the network is hardly a perfect news source, her message seemed accurate for numerous observers. It stands as one of the organizations where one can locate fact-based and generally trustworthy reporting – particularly during breaking news situations such as the one unfolding in the vicinity of a New Hampshire storage facility.
An Uncertain Position During a Corporate Tug-of-War
However the news network, now four and a half decades old, finds itself in a vulnerable state as two massive media corporations compete for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the future of CNN has become part of a high-risk game of corporate ownership, rather than as a question of what serves the information-seeking public.
“This is yet another example of the fundamental flaws with origins in many years of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The conjecture about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It gets presented as a corporate drama with key players as the central actors, but there is very little discussion of the public interest,” Pickard explained.
A Further Element: The Former President
The network's predicament is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his primary “fake news” antagonist.
Think back to the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now says that the network requires new ownership. This can be interpreted as ownership that will insulate him from negative coverage and examination. That is a factor in why he seems to support Paramount Skydance, which has made a hostile bid.
He has grounds to like that suitor more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that venerable news network.
A Possibility of Further Turmoil
It is important to note, if Netflix prevails, CNN and other cable outlets would first be carved out into a standalone company. This might be a welcome development to many at the network, but it’s not exactly a safe harbor. That arrangement could position CNN for another sale. The cycle continues.
According to Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance wrote recently that anti-trust laws should prohibit both deals.
“Either merger would be bad for the country, and both should be opposed by anti-trust authorities,” Wu argued.
The Core Problem and a Way Ahead
No matter the outcome regarding CNN, the bigger problem persists.
“Our current system is a highly system hostile to democracy, but we shouldn’t give in to the belief that change is impossible,” Pickard emphasized. Government actions – originating in the 1930s and 1940s – helped to build this profit-obsessed monster, and revised policy decisions can tackle it.
Will that happen in an era where the head of the FCC will not confirm that the agency is independent? Change is a distant prospect now, but that is not to say it will never happen.
Initiatives that bolster independent news organizations, aid local journalism, finance public media, and prevent the consolidation of media power in too few hands are within reach – they are necessary for a robust democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN cannot be tools in the most recent corporate chess match.